'Unmissable. Like chancing upon an oasis, you want to drink it slowly... Subtle, unpredictable, surprising' Guardian Things I Don't Want to Know is the first in Deborah Levy's essential three-part 'Living Autobiography' on writing and womanhood. Taking George Orwell's famous essay, 'Why I Write', as a jumping-off point, Deborah Levy offers her own indispensable reflections of t...(展开全部)

'Unmissable. Like chancing upon an oasis, you want to drink it slowly... Subtle, unpredictable, surprising' Guardian Things I Don't Want to Know is the first in Deborah Levy's essential three-part 'Living Autobiography' on writing and womanhood. Taking George Orwell's famous essay, 'Why I Write', as a jumping-off point, Deborah Levy offers her own indispensable reflections of t...(展开全部)

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. It is the firs...(展开全部)

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. It is the firs...(展开全部)

德博拉·利维，英国小说家、剧作家、诗人，英国皇家文学学会会员。小说曾三次入围布克奖，并入选弗兰克·奥康纳短篇小说奖和BBC国际短篇小说奖。《泰晤士报》评论她是“当代英国小说中最令人兴奋的声音之一”。她为皇家莎士比亚剧团写过多部剧本。 . 译者 | 步朝霞，北京航空航天大学外国语学院副教授，文学博士，毕业于南开大学，曾作为富布莱特学者赴美访学，入选北京高等学校“青年英才计划”，并作为高校青年骨干教师于北京大学中文系访学。多年来专注于文学作品的翻译，已完成逾百万字。主要出版译作有《哈里发的神殿：卡萨布兰卡的365天》《世界上第二强壮的人》《木星的卫星》《理智与情感》。

德博拉·利维，英国小说家、剧作家、诗人，英国皇家文学学会会员。小说曾三次入围布克奖，并入选弗兰克·奥康纳短篇小说奖和BBC国际短篇小说奖。《泰晤士报》评论她是“当代英国小说中最令人兴奋的声音之一”。她为皇家莎士比亚剧团写过多部剧本。 . 译者 | 步朝霞，北京航空航天大学外国语学院副教授，文学博士，毕业于南开大学，曾作为富布莱特学者赴美访学，入选北京高等学校“青年英才计划”，并作为高校青年骨干教师于北京大学中文系访学。多年来专注于文学作品的翻译，已完成逾百万字。主要出版译作有《哈里发的神殿：卡萨布兰卡的365天》《世界上第二强壮的人》《木星的卫星》《理智与情感》。

A practical guide to making good decisions in a world of missing data In the era of big data, it is easy to imagine that we have all the information we need to make good decisions. But in fact the data we have are never complete, and may be only the tip of the iceberg. Just as much of the universe is composed of dark matter, invisible to us but nonetheless present, the universe...(展开全部)

Moral Politics takes a fresh look at how we think and talk about political and moral ideas. George Lakoff analyzed recent political discussion to find that the family—especially the ideal family—is the most powerful metaphor in politics today. Revealing how family-based moral values determine views on diverse issues as crime, gun control, taxation, social programs, and the envi...(展开全部)

Malcolm Gladwell, host of the podcast Revisionist History and author of the #1 New York Times bestseller Outliers, offers a powerful examination of our interactions with strangers -- and why they often go wrong. How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think he could trust Adolf Hitler? Why are campus sexual assaults on the rise? Do televi...(展开全部)